How are decisions billed?

A decision is an ad request: every time a slot asks what it should show. What counts towards your plan is the number of decisions per month — not the number of ads, campaigns or slots. Selling space only adds a commission on what it earns.

How do I earn from my site?

Choose «Earn from my site, blog or app» on the first screen and type the address. The dashboard creates the first space, shows the code and the steps for your platform, and looks for the ad on the site after you paste it. Then you confirm the site is yours and paid ads start coming in.

On a direct deal closed in the Marketplace, 88% of the revenue is yours. On adPluga's aggregated demand, 80%. The difference is what adPluga charges for sourcing and settling that demand — and it is always visible in the deal statement, impression by impression.

How do you prevent fake clicks and impressions?

Every event arrives signed and is accepted only once (a token with an expiry and replay protection). Then we filter invalid traffic: data centres, bots, anomalous patterns. Whatever is filtered shows up in the dashboard — and is billed to no one.

How do I integrate into my product?

Pick whichever costs you least: the JavaScript tag (one line), an iframe, the React component, the native SDK (Web, Flutter, Android, iOS) or the direct server-to-server API. They all talk to the same service and produce the same measurement.

Ads on your site, in your app or in your store, without building the technology.

Show your own ads, sell space to brands or advertise on real sites. We handle delivery, measurement, fraud and payouts. You paste one line of code and decide who advertises.

Start free See how it works

Small site? See how it works with no traffic minimum

my-site.com

SponsoredYour brand hereOn a site with real readers.SponsoredSponsored productSeen by people looking for it.SponsoredYour ad, 300×250Paid only per valid view.Advertise on sites like this

+€0.012 revenue300×250 slot

Have a site or app? Earn from a slot like thisIllustrative example

100,000: free decisions a month, no card and no time limit
88%: of what the brand pays is yours in a direct deal
0: minimum visits to start showing ads
4 SDKs: Web, Flutter, Android and iOS, plus a 5 KB tag

What adPluga does for your business

One account to show your own ads, sell space to brands, sell placement in your store or advertise. Pick what you need.

For sites and apps

Show your own ads. Without building anything.

Paste one line of code, create the ad and it shows up in the space you picked. Promotions, products, partners: the technology is ours, the ads are yours.

Start free

For anyone with an audience

Sell the spaces on your site to brands. Keep 88%.

The local bakery, the gym, a brand in your sector: they ask for the space, you approve, and every view pays. We handle billing and payouts.

See how selling works

For stores and marketplaces

Run an online store? Sell placement to the brands already selling there.

Sponsored products in search and categories, chosen by relevance. Every sale is attributed to the placement that drove it, and the revenue is yours.

See how it works in a store

For advertisers

Advertise on real sites and apps. Pay only for what's real.

Choose where you appear and how much to spend. Bot clicks and visits are filtered out before we charge you, and the dashboard shows what was filtered.

Create a campaign

1 of 4

Names, amounts and sites are illustrative examples.

More than an ad server

An ad server serves the ads you already sold. adPluga also brings the brands, pays the site owner and costs a fraction.

Brings advertisers: Brands in the marketplace ask to show up in your spaces, and the adPluga network fills them once you turn it on. You do not need to have sold anything first.
Pays the site owner: Keep 88% in a direct deal and 80% in the network, and withdraw from €10.
Costs a fraction: In October 2026, one million requests a month cost from €99 on other ad servers. Here it is €5 to €9, with every feature.

Compare with other ad servers

How the money moves

In a direct deal, the brand pays, the ad shows in the space and the space owner's share lands in their wallet with every valid impression.

The brand funds its walletPays by card, no invoices later.
HandshakeThe space owner asks for the ad and the brand approves.
The ad appearsIn the right space, at the right size.
Valid impressionFraud is filtered out and never charged.
Revenue is splitEach side sees its share in the statement.

The brand pays €10.00Illustrative example of a direct deal. In the adPluga network the split is 80/20.

Space owner: 88% · €8.80
adPluga: 12% · €1.20

From sign-up to first result, in 4 steps

Create your account
Tell us whether you want to earn from your site, advertise, or both. No card.
Create an ad or a space
Build an ad (pay per view, click or sale) and preview it, or mark the space on your site where ads will show.
Paste one line of code
On your site (or use React, Google Tag Manager or the API). Test mode works end to end before you go live.
Measure and earn
See valid views, clicks and revenue in real time — and the space is never empty.

Every format the market uses

With the same code, on sites, apps and online stores.

Banner
Native
Ready-made design
Carousel
Video
Interstitial
Rewarded video
HTML5

See the formats and sizes

One line. And it works.

One tag and one slot. The decision, the secure iframe render, the measurement and the anti-fraud are ours, on the server. Clear docs, test mode and examples for HTML, React, GTM, iframe and API.

HTML

<!-- in <head> -->
<script async src="https://cdn.adpluga.com/v1/tag.js"
        data-adpluga-key="pk_test_•••"></script>

<!-- wherever you want the ad -->
<div data-adpluga-slot="slot_home_top"></div>

Start free. Pay only when you grow.

We charge per decisions served per month — every time a slot asks which ad to show. Every feature is in every plan: what changes is volume and support. The free plan does not expire and asks for no card.

Free

€0

100 thousand decisions/month

Ad delivery and a tag ready to paste
Test mode: rehearse everything without spending or charging
Unlimited sites, apps and slots
Marketplace, direct deals, anti-fraud and reports included

Start free

PopularStarter

€9/mo

2 million decisions a month; each extra million costs €5.

Everything in Free, plus:

Email support during business hours

Growth

€39/mo

10 million decisions a month; each extra million costs €5.

Everything in Starter, plus:

99.9% availability SLA

Enterprise

On request

volume to measure

Everything in Growth, plus:

White label included, in early access
Stronger SLA and dedicated support
Contract and invoicing shaped to your volume

Talk to us

See the full comparison

Frequently asked questions

No. You create the campaign or the slot, paste one line into your site and adPluga handles the decision, the safe delivery, the measurement and the anti-fraud. Your account already ships with an example campaign and creative, and there is a Test mode where you see it all working without spending anything.

See all questions

Your media, under your control.

Start free and watch revenue rise in real time.

Create free account

Ads on your site, in your app or in your store, without building the technology.

Show your own ads. Without building anything.

Create your account

Create an ad or a space

Paste one line of code

Measure and earn

One line. And it works.

Do I need to understand ad tech to use it?+

How are decisions billed?+

How do I earn from my site?+

How much do I earn?+

How do you prevent fake clicks and impressions?+

How do I integrate into my product?+

Your media, under your control.