We're building the ad engine for the next decade
We believe every digital space can earn fair, measurable, fraud-free revenue. adPluga is the infrastructure that publishers, stores and apps were missing to monetize without building ad tech.
Mission
Make ad serving as simple as embedding a payment button — with full transparency, native anti-fraud, and a permissioned bilateral marketplace. Give publishers control back and advertisers predictability.
Team
Founding team with backgrounds in ad-tech, distributed systems and payments. Based in Portugal, operating in PT/EN, expanding to BR.
Values
Transparency first
Every impression is auditable. We show what was filtered as fraud alongside what earned.
Privacy by design
Contextual targeting by default. Personal data only when strictly necessary and with clear legal basis.
Engineering fundamentals
Signed tokens, anti-replay, retention and clawback — money is a source of truth, not a side effect.
Open decisions
Public roadmap, public changelog, public status. What's part of the product is part of the conversation.
Legal entity
The adPluga platform is operated by VALTEVO, Unipessoal Lda, a Portuguese sole-shareholder limited company, VAT 518368521, headquartered in Portugal. For privacy enquiries contact privacidade@adpluga.com. For support, suporte@adpluga.com.
- Legal name
- VALTEVO, Unipessoal Lda
- NIF / VAT
- 518368521
- Country
- Portugal
- DPO
- privacidade@adpluga.com
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